The Compare Entities feature allows you to compare two entities side-by-side by analyzing key similarities and differences between them, without opening multiple browser tabs or windows.

How to use:

  1. Select either Law Firms or Applicants
  2. Enter the names of entities that you wish to compare on A and B. You can select multiple entities in both fields.
  3. Select the charts to compare.
  4. Add any relevant filters.
  5. Click Compare Entities.

Use case:

This can be helpful to understand the difference in business development strategies so as to position your firm’s offerings ahead of your competitors. We propose using charts such as “Grant Status”, “Clients Countries”, “Technological Fields”, “International Case Exchange” and “Important Partners” to guide your positioning.


Compare Entities simplifies the apple-to-apple comparison so that you can make an informed decision. You can then subsequently leverage the About section of the preferred entity to initiate an approach.